How to Get Clients As a Massage Therapist

Attracting new and regular referring clients is all about building relationships and finding out what your clientele, or niche group, wants and needs. As a person who offers a service for health and well being the most important thing you can do is to define what you are specifically offering and how can it benefit your prospective clients.

Things You'll Need

• Web site
• Business cards
• Strategic client attraction plan
• Maintain contact with old clients
• Ads in print and on-line

Show More

Instructions

Getting Clients for a Massage Practice

• 1

  Design a Web site or have at least a Web presence of some sort, whether it be a blog about massage or one page that describes your services, fees, and the benefits of your massage.

• 2

  Design business cards for your practice. Include your name, logo if you have one, phone, Web address, e-mail, a quote about your service, and any special offers. Vista.com is one of the least expensive ways to design and print your cards, and they also have a variety of options depending upon your budget.

• 3

  Develop a strategic client attraction plan and answer these four questions:
  1) Who am I attracting? What type of clients do you wish to work with?
  2) Who am I? What are you offering?
  3) What do I desire? What kind of practice do you really wish to create?
  4) Who am I being? What are you bringing to your clients? Not just your skills, but who you are as a person when you are with clients. Once you are clear on this, look at it as a daily reminder. Feel free to adjust it or change it as needed.

• 4

  Ask clients to refer friends, and offer something free for their referrals as a thank you. Keep in touch with your clients via e-mails and offer specials. Call old clients that you have not seen for awhile to check in and see if they would like a massage. Learn networking skills.

• 5

  Take an ad out in a local paper---a display ad if you can afford it. Find ways to advertise your service for free on the Web or for a small fee. Become a member of those that list professionals, like EclecticHealth.net, which gives you more exposure.