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What Is Frequency Illusion?

Frequency illusion refers to the subjective perception of a higher or lower frequency of occurrences of a specific event or a category of events than is actually the case. In simpler terms, it is a cognitive bias or perceptual distortion in which individuals tend to overestimate or underestimate the frequency of past events or experiences.

Key Points:

1. Subjective Perception: Frequency illusion relates to the subjective experience and perception of an individual rather than an objective measure.

2. Overestimation and Underestimation: People may overestimate the frequency of events that are more memorable, receive more media coverage, or have a strong emotional impact. Conversely, they may underestimate the frequency of events that are less memorable or don't leave a lasting impression.

3. Cognitive Heuristics: Frequency illusion is often driven by cognitive heuristics or mental shortcuts that the mind uses to quickly evaluate and process information. These heuristics can be affected by factors such as availability, representativeness, and anchoring.

4. Examples:

- Illusion of Frequency: People may believe they encounter the number "11" more frequently than other numbers, even though its occurrence is no different.

- Illusion of Negativity: People may perceive negative events as occurring more frequently than positive ones due to the emotional intensity associated with negative events.

- Illusion of Familiarity: People may overestimate the frequency of words or concepts that are more familiar or commonly encountered.

5. Impact: Frequency illusion can influence decision-making, opinions, and the way individuals perceive and interpret the world around them. It can lead to biases and inaccurate judgments.

6. Cognitive Bias: Frequency illusion falls under the umbrella of cognitive biases—systematic errors in thinking that can lead to irrational conclusions or judgments.

7. Overconfidence: Frequency illusion can contribute to overconfidence, where people overestimate the frequency of past successes or the accuracy of their own predictions.

While frequency illusion can have various implications, it highlights the complex nature of human perception and cognition. Understanding and being aware of this phenomenon can help individuals critically evaluate their subjective experiences and make more objective assessments of the frequency of events.

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