Is Acai Good or Bad?

The acai berry, a blueberry-like fruit found in Central and South America, is now a popular name in alternative nutrition and wellness promising its users results of weight loss, boosted energy and stronger immunity against viruses and premature aging. As the supplement's popularity has increased, so have the number of scam reports. Questions arise as to whether the acai berry works for the benefit or detriment of its users.

Function

• The acai berry is currently marketed as a dietary supplement in the form of tablets, juices, powders and whole fruit. In its native region of Central and South America, acai is used largely as food appearing as an ice cream flavor and in juices, soft drinks and liquors.

Popularity

• Hundreds of websites exist that promote acai berry supplements and many multi-level marketing companies have taken advantage of its popularity by including the product in their sales arsenals. However, lawsuits have emerged regarding acai and its marketers' advertisement claims.

Expert Insight

• According to a 2008 Texas A&M University agricultural study, researchers confirmed that acai antioxidants are absorbed into the body. Examinations have also been made on the berry's effect on cancer cells, though no formal report has been released.

Consumer Considerations

• While studies of the fruit's effectiveness are still underway, smart shopping can mitigate negative experiences for first time users. Avoiding websites that make claims that appear to good to be true or use the name of celebrities who have not agreed to endorse their products will lead to a better chance of getting a quality product.

Superfood Warnings

• Researchers in the Texas A&M University study also warn against the fruit as a "cure-all" supplement, claiming, "Like vitamin C, the body can only absorb so much at a time."