Explain the external stakeholder affecting hospitality organisation?

Government:

- Regulations: Hospitality organizations must comply with various government regulations related to health, safety, food handling, and labor practices.

- Taxation: Hospitality organizations must pay taxes on their profits and may also be subject to special taxes, such as hotel occupancy taxes.

- Licensing: Many hospitality organizations require licenses to operate, such as liquor licenses and business licenses.

Competitors:

- Market share: Hospitality organizations compete with each other for market share, which can lead to price competition and other competitive pressures.

- Innovation: Hospitality organizations must constantly innovate to stay ahead of the competition and attract new customers.

Customers:

- Preferences: Hospitality organizations must understand the preferences of their customers and tailor their products and services accordingly.

- Reviews: Customer reviews can significantly impact a hospitality organization's reputation and bookings.

Technology:

- Automation: Hospitality organizations are increasingly using technology to automate tasks and improve efficiency.

- Mobile technology: Mobile devices have become an essential part of the hospitality experience, allowing guests to book rooms, check-in, and access services.

Economic conditions:

- Economic downturns: Hospitality organizations are sensitive to economic conditions, and a downturn can lead to decreased demand for travel and hospitality services.

Natural disasters:

- Natural disasters, such as hurricanes, floods, and earthquakes, can damage hospitality properties and disrupt operations.

Social media:

- Social media can be a powerful tool for hospitality organizations to connect with customers and promote their products and services.

- Negative social media posts can also damage a hospitality organization's reputation.

Environmental sustainability:

- Customers and governments are increasingly demanding that hospitality organizations adopt environmentally sustainable practices.