Attitude Measuring Tools

Attitude is not readily quantifiable, but it can be analyzed qualitatively. The importance of attitude-measuring tools is apparent in work-place scenarios and in academic settings. These are two environments where the people's attitudes play a huge impact on relationships within the organizations. Educators and employers use these measuring tools to identify the core attitude-related issues that may be hindering the full execution of functions by students and employees.
  1. Attitude Measuring Tools

    • Attitude measuring tools differ essentially on the particular attitude they are suppose to measure, and they have two forms--test forms or questionnaires and practical situational tests.

      While these two essentially differ in the manner by which they are conducted, they are strikingly similar in the sense that they are both situational in nature. Consistency in answers is often a factor in determining the attitude of an individual.

    Measuring Violence-related Attitudes

    • Violent measuring tools are primarily designed to measure the violence-related attitude of 11- to 24-year-olds. According to the Centers for Disease Control and Prevention, it is believed that in this age group, the likelihood that children develop violent attitudes is high because of their widening exposure to negative peer factors, community influence, school influence and violence. The tools are meant to measure aggression by eliciting answers that would reflect the individual’s personal beliefs, religions, behaviors and influences.

      Furthermore, there is also a set of this attitude-measuring tool that is for exclusive use for children ages 5 to 11. The attitude is measured by looking at factors like fantasies, strategies taken to resolve a problem, pro-social and aggressive behavior and biases. Researchers believe that measuring attitude as early as this age can give a clue to the possible characteristics that the individual may develop later in life.

    Career-related Attitudes

    • Employers are interested in knowing how to maximize employee efficiency. Because of this, there are tools to measure attitude toward employee execution of function. For instance, there are attitude-measuring tools to measure construction workers’ attitude toward construction, office staff’s attitude toward computer usage, and students’ and teachers’ attitude toward writing.

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